When Cultures Collide - Leading Across Cultures (Broché)

An extensively revised new edition of the book that revolutionized international business and communicating across cultures. In this fourth edition of his seminal work, cross-cultural expert and international businessman Richard Lewis provides leaders and managers with practical strategies to embrace differences and successfully work across diverse business cultures. With the inclusion of several new chapters, contemporary Europe is now completely covered, plus significant revisions have been made throughout to bring political information and statistics fully up to date.
Using the powerful Lewis Model, When Cultures Collide equips individuals, teams and organizations with practical strategies and knowledge of cultural behavior, leading to more successful business outcomes at all levels.